Self-Regulating Alcohol Industry Forum (SAIF) announced new committee

SAIF committee

The successful collaboration between the beer, wine and spirit industry in Namibia has been a significant celebration at the Annual General Meeting (AGM) of the Self-Regulating Alcohol Industry (SAIF), where the new committee of SAIF was also announced.

Coordinator of SAIF, Horst Heimstädt: “The support of SAIF members is a significant contributor to the forum’s success, and the collaboration with the beer, wine and spirit industry is excellent and worth celebrating, because this seems to be a major challenge throughout the world, in the sector.”

Since its establishment, part of SAIF’s most significant milestones include its successful effort in bringing together and keeping the marketing of alcoholic beverages under strict control, as part of its Code of Conduct. Heimstädt: “SAIF has successfully been and still is involved in Law Enforcement Interventions (Driving Under the Influence of Alcohol), Underage Drinking Interventions and Public Dialogue.”

SAIF has grown to become a significant role-player in the provision of breathalyzer equipment, breathalyzer consumables and vehicle maintenance, and according to the committee will continue to be an active contributor in this regard, while staying involved in ‘Under Age Drinking/Drinking and Driving’ campaigns and public dialogues, as well as government advocacy.

The newly elected SAIF committee are: Celeste Carstens from Pernod Ricard Namibia (Chairperson); Ramona Wittsack from Distell Namibia (Vice Chairperson); Chrisilda Botes from Distell Namibia (Treasurer); Cornell Furter from Namibia Breweries Limited (NBL) – a subsidiary of the Ohlthaver & List (O&L) Group (as SAIF Organizational Secretary), and Horst Heimstädt (SAIF Coordinator).

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