NBL announced temporary discontinuation of Windhoek Light

NBL announces temporary discontinuation of Windhoek light

Namibia Breweries Limited (NBL), a subsidiary of Ohlthaver & List (O&L) Group, announced the temporary discontinuation of its low-alcoholic and -kilojoule beer brand, Windhoek Light. NBL foresees the current stock of Windhoek Light to be sufficient at current demand for the month of May 2022, after which the discontinuation will take effect.

Given the rapidly changing nature of the beer landscape and the need to remain current and competitive within it, the decision to cease production of Windhoek Light was informed by current consumer demand as well as market trends. NBL regularly reviews all its Stock Keeping Units (SKUs) to assess their feasibility according to the company’s responsibility to deliver value through appealing products to consumers and shareholders alike.

NBL, however, provided reassurance that the offering will not be disappearing for good, and might be revisited in future depending on consumer demand, and that the Heineken transaction had no influence on the decision. Consumers looking for a substitute need not despair as NBL will continue to offer its other low- and non-alcoholic beverage products, including Tafel Radler in Lemon and Grapefruit; Horizon Non-Alcoholic Flavoured Beer; and Windhoek Non-Alcoholic Beer which will be available in all outlets licensed to sell and stock these products

Related Posts

SteffenKammerer
30 January 2023
As part of the Ohlthaver & List (O&L) Group’s recent expansion plans which include developments for its Namibian subsidiaries – such as establishing a new Hangana Seafood factory and rebuil...
Wernhil christmas wishlist 2022
22 December 2022
For the seventh year running, Wernhil, managed by Broll Namibia – a subsidiary of the Ohlthaver & List (O&L) Group – has made it its mandate to make meaningful contributions to people’s liv...
NBL Launches take a second campaign
1 December 2022
With much anticipation on 28 November 2022, Namibia Breweries Limited (NBL), a subsidiary of the Ohlthaver & List (O&L) Group, launched their latest responsible drinking campaign – “Take a ...